Mevent project

Description

Mevent is made up of a group of 8 young entrepreneurs with the aim to change the way of promoting companies. We dedicate ourselves to promoting companies in a different way through a 'mevent' created especially for each client. It is a company that is responsible for promoting other companies in a creative way. For this aim, we use three different platforms: on one hand, we propose the 'Mevents' (decontextualized characters that are viralized through appearances that promote events); secondly, generating an event where participants fight to win the prize that the company has provided; and finally, through an application where the player-participant have to move forward to achieve the final prize.

Genre-format
TRANSMEDIA COMPANY

Media and platforms

- Web
- App
- Event
- Promotion
- Videos
- Social Networks

DATE

01/06/2016

TEACHERS

Terenci Corominas, Pere Puigbert , Jordi Caralt , David Gimbernat , Isadora Guardia , Arnau Gifreu

AUTHORS

Josep Cuberes, Miquel Salvador Alzina, Pol Amado, Mariona Escriu, Salvador Maynou, Maria Roca, Sara Cabarrocas, Maria Badia